Bruce Smith to speak on creativity as part of Common Experience
By Brett Fails
University News Service
October 6, 2009
Bruce Smith, a professor in the School of Journalism and Mass Communication at Texas State University-San Marcos, will speak on “Lifelong Creativity and Daniel Pink’s A Whole New Mind” at the San Marcos Public Library on Tuesday, Oct. 13 at 7 p.m. as part of the Common Experience.
Bruce Smith teaches advertising courses at Texas State and has published articles about creativity in a variety of journals. His multimedia presentation will offer an overview of thinking about creativity, including Daniel Pink’s bestselling book on the subject.
Daniel Pink, in his book, A Whole New Mind, writes “cultivating right brain skills is imperative for both individuals and the nation's economy.” Pink emphasizes the importance of integrating left- and right-brain thinking.
Copies of Pink's book are available at the information desk at the San Marcos Public Library, free of charge, for anyone who would like to read it before Smith's presentation.