George Garrastegui Jr. 

Marshall Shorts

George Garrastegui, Jr. is a design educator and creative consultant in New York City. He has a background in publishing, marketing, and strategy, which has allowed him to craft solutions for brands such as Esquire, Ford, Cadillac, and Popular Mechanics. When not teaching strategic problem-solving and process at CUNY’s New York City College of Technology (City Tech), George works to create industry connections and build a pipeline from school to career. He is fueled by the pursuit of uncovering ways to give emerging designers access and opportunities as a member of both the AIGA DEI initiative and 100 Roses from Concrete.

In 2017 George started the award-winning Works in Process podcast that documents the working styles of creative individuals. The podcast reframes the idea that creativity is a solitary endeavor— guests share how their journeys are by-products of determination and a systematic approach to solving problems. In 2021, George Chaired and Moderated the 2021 AIGA Design + Business conference which as studios to “Take a deep dive into the creative process to discuss 12 notable, impactful, and innovative projects from the teams that created them.” In 2022, he will again chair the Design Business Conference alongside Chief Branding Chick, Nakita M. Pope.

Over the years, he’s learned that there’s no one way to be a creative, but endless possibilities fueled by passion, purpose, and process.George has earned both his AAS in Illustration and his BFA in Graphic Design from New York’s Fashion Institute of Technology and his MFA in Graphic Design from the Savannah College of Art + Design.