Attachment I

Glossary

Accessibility: Web page design that facilitates use by people with a wide range of physical abilities including people with visual or auditory impairments.

Branding: Represents the Web site content owner (e. g., the division, college, unit, department, or office) in a way that projects an accurate, unified, appealing, and clearly recognizable description of that owner and its connection to Texas State University-San Marcos.

Chartered Student Organization: Student organizations designated as “chartered” under the provisions of SA/PPS No. 05.02, Chartered Student Organizations. Such organizations are considered partners with the university in meeting its mission and are held to higher standards with higher performance expectations than non-chartered organizations.

Content: The information and services delivered through a Web page or Web site.

Content Management System (CMS): A software system that facilitates the publishing and maintenance of Web pages by using user-friendly tools to automate complex tasks for non-technical Web content providers (see GATO).

Content Developer: A person who converts content to a Web-compatible format that appears to the Web site visitor as intended under the provisions of this policy.

Content Owner: A person who owns the responsibility for a Web site, including the accuracy, timeliness, and appropriateness of all material and services resident at that Web site.

Content Provider: A person who provides material that has not necessarily been converted to HTML or other Web-compatible formats for publishing to the Web site.

Copyright: The exclusive legal rights to reproduce, publish, sell, or distribute a work that has been fixed in a tangible medium of expression (e. g., a literary, musical, artistic, or similarly creative work).

Exception: A one-time, temporary, or specific-instance waiver of a policy requirement or provision.

Exemption: A perpetual, permanent, or broadly applicable waiver of a policy requirement or provision.

Fair Use: A doctrine in U.S. copyright law that allows limited use of copyrighted material without requiring permission from the rights holders, such as use for scholarship or review.

GATO: The name of the university’s official content management system.

Hyperlink: A reference in a document to another information source or site on the World Wide Web.

Internet: A global system of interconnected computer networks that use the standardized Internet Protocol suite (TCP/IP) to facilitate access to a vast array of information and services, most notably the inter-linked documents of the World Wide Web, electronic mail, and other electronic collaboration services.

Intranet: The collection of Web pages that can be viewed only by students, faculty, and staff of Texas State University-San Marcos. These pages may contain material that is irrelevant to the public and material that is protected by copyright and privacy laws or policies.

Logo: A graphical element (symbol, emblem, icon, sign, etc.) that together with its unique typeface constitutes a trademark or commercial brand that evokes immediate recognition of the logo’s owner.

Navigation: The ability of Web users to understand and follow links from one Web site to another.

Personal Pages: Web pages developed to represent the personal interests of individual students, faculty, and staff.

Portal, Login, or Entry Page: A page that represents or functions as the threshold or entry point to another system, Web site, or service.

System Membership Statement: “A member of The Texas State University System”

Tagline: “The rising STAR of Texas”

Templates: Content-absent Web pages that provide a framework for the presentation of information in a pre-determined manner.

Universal Resource Locator (URL): The textual representation used in the address bar of Web browsers or between the link tags of HTML code to direct a Web browser to the location of a specific Web page on the Internet.

University Home Page: The Web page that displays when www.txstate.edu is the URL.

World Wide Web: The sum of all HTML pages available via the Internet for rendering by Web browsing software.

Web presence: A representation of Texas State University-San Marcos in text, graphics, audio, video, and any other forms of communication on the Web.

University Web Sites: Web pages that represent Texas State University-San Marcos or any of its component parts.